Sustainability becomes trendy in pharmaceuticals

Healthcare Packaging
 Michelle Maskaly, Editorial Director
February 19, 2015
 
Sustainability and pharmaceutical packaging are not words you usually hear in the same sentence.
 
But, that is starting to change, as experts say buzzwords like this, as well as, recyclability, renewal, biodegradable, are coming up much more frequently during client meetings.
 
"We have unique requirements and a lot of them buck the trend of green packaging," explained Keith Bailey, Regional Sales Manager, at Dividella during an International Society for Pharmaceutical Engineering session at PACK EXPO East in Philadelphia. "Green says smaller packaging but pharma trends, are more billboard space, because of regulations for more warnings, information. We may have a small vial, but need a big package for the billboard space."